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Sep 18, 2015

Latest Camera from Polaroid No Need an Ink

A week ago in Beriln, the IFA event has just been getting started when several significant
gizmos have taken the stage to be unveiled by their own companies. Polaroid is one of the brands in the gizmo area to take the stage last last September 5. The company unveiled their latest device the Polaroid Snap, a quick digital camera which does not have an ink.

Based to Pulse Headlines, the device features a 10MP digital camera that comes with an integrated printer. The printer employs the Zero Ink Printing technology developed by ZINK. The size of this new camera is good for the device. With this many customers prefer to go for a portable cameras that they can bring anywhere they go.

The new Polaroid Snap was created by Ammunition, it is third for Polaroid and the priced at $99. The device does not have a zoom feature, only a 2.8 lenses is fixed for focus. This camera does not have a screen display, only a view finder that found on top of the device. User can also use the 10 second timer which comes with the photo-booth mode, also feature a microSD that can be upgraded up to 32GB and can take photos and print at the same time.


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Even though less people print their photos these days, Polaroid still tries to build a industry for its instant cameras. The device is a point and shoot camera, released when the gadgets industry is ruled by smartphones and allow users to capture photos and edit them on the spot. President of Ammunition Robert Brunner says that the concept of wanting a device like the Snap is going away.

However, Brunner point out that though this may very nicely be case, he thinks that each device must have its own expertise and target. He mentioned to Wired, "Those are the kind of things we're interested in, that go against the grain to this Swiss Army knife approach to technology." Brunner also iterated that before photography was was about visual value and pictures were a real souvenir. Today, they must produce rounds, filtered and cropped into social media.

This new Polaroid Snap camera provides a dose of appreciation for the past to its user. For people would like to capture some shot of good  times and keep them, price and size and even the good old features may be plenty to give it a good consideration. You might say, that you can create the magic in an instant.

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